Platform Comparison

Peaked vs TrueCoach

TrueCoach is clean, simple, and good at what it does: send workouts and message clients. If that's the whole job, it works.

Peaked is the platform for coaches who run a business — contracts, CRM, payments, branding, team dashboard, and a structured check-in system that scales past 20 clients.

The 30-second version

Peaked vs TrueCoach at a glance

PeakedTrueCoach
Pricing modelFlat monthly tier by active client countTier by client count (Starter / Standard / Pro / Custom)
Payment processing feeStandard Stripe rates only5% TrueCoach fee on top of Stripe
Pro tier (~50 clients)$135/mo flat, all features$136.99/mo + 5% on every payment collected
CRM pipeline + lead trackingBuilt inNot native
Contracts + e-sign + storageBuilt inNot native
Centralized check-in hubDaily, weekly, custom formsMessaging-based
Mass email + segmentationBuilt inNot native
Team coaching dashboardIncludedLimited
Free trial1 free client, no time limit14-day all-features trial
The numbers

The Real Cost: 50 Clients

TrueCoach Pro is $136.99/mo for up to 50 clients — almost identical to Peaked Pro on paper. The math diverges the moment you collect payment from a client.

TrueCoach charges a 5% processing fee on every payment collected through the platform — on top of Stripe's standard rate. At $20,000/mo in client revenue:

TrueCoach Pro

Plan cost
$136.99
Processing fee (5% × $20K)
$1,000
Total monthly$1,136.99 / mo

Peaked Pro (31–60 clients)

Plan cost
$135.00
Processing fee (Stripe direct)
$0
Total monthly$135.00 / mo

Difference: $1,001.99 / month — over $12,000 / year. The bigger your business gets, the worse the math gets for TrueCoach. Peaked uses your existing Stripe account at standard Stripe rates. No platform fee. Ever.

Feature by feature

Side-by-side feature matrix

Every feature, on the record. Where TrueCoach wins, we mark it with a star — no spin.

FeaturePeakedTrueCoach

Pricing & Billing

Flat monthly pricing
Tiered
All features on every plan
Within tier
Platform fee on payments
None
5% on every payment
Annual plans
No lock-in required
14-day trial + 90-day money back on annual
Free starting point
1 free client
14-day trial

Business & Revenue

All-in-one business dashboard
Revenue tracking
Active / new / lost client tracking
Team coaching dashboard
Multi-coach roster management

Payments & Billing

Stripe integration
Direct, no platform fee
With 5% TrueCoach fee
Custom subscription plans
Payment draft date tracking
Manual payment tracking
Delinquent payment tracking

Lead Gen & CRM

Built-in CRM pipeline
External lead capture links
Lead status tracking
Waitlist tracking

Contracts & Onboarding

Contract generation
Contract signing (e-sign)
Automatic contract storage
Custom onboarding workflows
Welcome email automation
Custom consultation forms

Check-Ins & Progress

Centralized check-in hub
Messaging-based
Weekly check-in forms
Daily check-in forms
Custom check-in forms
Progress photo uploads
Training video uploads
Check-in workload filtering

Training & Programming

Training program builder
Exercise library
3,000+ professional videos
Workout folders
Training volume calculator
Custom exercise video uploads

Nutrition & Cardio

Meal plan delivery system
Food database
Nutritionix
MyFitnessPal integration
Cardio prescription tools
Step count goals
Target heart rate goals

Supplementation

Supplement guidance dashboard
Supplementation tracking

Messaging & Communication

In-app messaging
Real-time with GIFs / photos / videos
Group messages
Voice memo support
Video message support
Loom integration

Email & Outreach

Mass email system
Scheduled bulk emails
Email segmentation by label
Client labels and filtering

Branding & Customization

Native iOS + Android mobile app
Live on App Store + Google Play
Custom branding colors
Logo upload
White-label / coach-branded mobile app
Roadmap
Not native
Feature toggle customization
Coach view + client view
IncludedPaid add-onLimitedNot availableTrueCoach advantage
Straight talk

Where TrueCoach still has the edge

We don't pretend to be everything. If these matter most for how you coach, TrueCoach is the better fit today:

The exercise video library

3,000+ professionally produced exercise videos out of the box. Peaked supports your own video uploads and a strong exercise library, but doesn't ship a comparable pre-built catalog.

Real-time messaging UX

TrueCoach's chat experience with native GIF, photo, and video sharing is polished. Peaked has full messaging including Loom — different DNA.

Simplicity over depth

If you coach 10–20 clients, want to send programs and message them, and don't need contracts / CRM / mass email / team dashboards, TrueCoach is lighter to operate.

If those three things are critical, TrueCoach is the right call. If you're running a real coaching business with payments, contracts, and a CRM — Peaked is built for that.

Why coaches move

Why coaches switch from TrueCoach to Peaked

  1. 1

    The 5% payment fee compounds

    TrueCoach takes 5% of every dollar you collect through the platform on top of Stripe's fee. Once you cross $5K/mo in revenue, you've paid for Peaked entirely with what you'd lose to TrueCoach's fee.

  2. 2

    The CRM and contract gap is real

    TrueCoach is a delivery tool. The sales motion (leads → consult → contract → onboarding → recurring payment) lives outside it. Peaked builds that whole motion into one platform.

  3. 3

    Check-ins on a roster of 50 stop working over chat

    Daily forms, weekly forms, photo uploads, training video uploads, and a workload filter. Peaked turns check-ins into batched work. TrueCoach pushes you back to the inbox.

  4. 4

    Mass email matters when you grow

    Announcing a new program, restocking a coaching slot, running a Q&A — Peaked has segmentation by client label and scheduled bulk email. TrueCoach doesn't.

  5. 5

    Team coaching needs a team dashboard

    When you bring on a second coach, Peaked already has the roster split, the team coaching dashboard, and the per-coach revenue view. TrueCoach makes that bolt-on or contact-sales.

Make the move

Migrating from TrueCoach to Peaked

We've done this. Most coaches make the full switch inside a week — risk-free, while you're still on your existing plan.

  • Client export: We help pull your client roster, contact info, and program history out of TrueCoach.

  • Program library: Bring your master programs and exercise content. Peaked imports the structure.

  • Payments: Your Stripe stays Stripe. We connect the existing account directly — no platform fee on the way in.

  • Communication: Use our one-page client announcement template. Most coaches make the full switch inside a week.

  • Risk-free: Run Peaked alongside TrueCoach on your first client free while you're still on your TrueCoach plan.

Frequently asked

Questions, answered honestly

Ready to run the business, not just the workouts?

Start free with one client and test Peaked end-to-end — onboarding, programming, check-ins, and payments — before you commit.